Quote:
Originally Posted by markharf
So as a confirmed ignoramus, why would I want to "like" any page in particular? I'm regularly here on the forums: what more could Facebook offer me? And what does Horizons gain when I "like" it? What gain when I click on that page or any other? I understand the concept of viral marketing, more or less, but no one's yet made a persuasive case for my participation.
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As pictish has said, "liking" a page adds to what you'll see in your news feed. It also gives Facebook an indication of your interests, which is one of the mechanisms their advertisers use to try and target you (mostly not very well).
The benefit to Horizons of lots of interested people "liking" their page is that it provides another way of distributing news and information - often linking back to the HUBB for the full detail on a particular discussion thread.
The HU page has nearly 1,100 "likes" up to now and the figure keeps rising, so it's useful to some people.
Some people aren't into Facebook (or Twitter and all the rest), but may be very regular users on the HUBB. Some may be regular users of both. Others may visit the HUBB very infrequently, choosing to rely on Facebook (etc.) for important updates/discussions that they can dip into. Everyone has their own preference.
If you're not into Facebook and are satisfied with what you get from the HUBB directly then you're not missing out - at least not on HU-related stuff.
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